The organization's billboard spreading this message is currently up in Minneapolis, on top of Ray J’s American Grill, which has a Juicy Lucy on its menu.
We've all called someone a chicken, or a pig before when referring to how they appear or act.
It's actually quite surprising how many animal references we use to describe one another in the English language.
PETA however is discouraging people from using these terms as, in their opinion, can be described as:
Words can create a more inclusive world, or perpetuate oppression
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